Our People

Krista Fox

  • Tax Partner

Our People

Krista Fox

  • Tax Partner

What do you do?

So, I’m a Tax Partner. Let’s be honest, that’s not a great opening line for any conversation, is it? It also doesn’t explain what I do, so I’ll try and explain that now.

Put simply, I’ve had a great day when I’ve worked with others to transform what is possible, and perhaps what had never been considered before, into tangible outcomes. That’s at the heart of what I look to achieve through everything I do. I always look to the future. Although I’m a great believer in valuing and making the most of the here and now, the reality is that we are all headed in the direction of a unique future.

With this in mind, I love to work with business owners, getting a real insight into what makes them tick. I’m curious and I’m always asking: What drives you? What keeps you up at night? Where do you want to be in three, five and ten years? What are your motivations and key challenges?  When I have an insight into these areas, we can work together to re-imagine the opportunities, looking beyond the obvious and familiar and think of alternatives. I’ll also make sure that you save some tax along the way.

Every day is different for me.  I work with a team of hugely talented people that provide Shareholder Tax Advice. We may be working with clients on business structuring, succession planning, share incentives and rewards or buying and selling businesses. One thing that’s certain, there will be thought provoking questions, we will look at things differently and this will create opportunities for you. We’ll give opinions, not just options, and work with you on your journey.

We may also introduce you to other amazing specialists within CP. This could include VAT, Research & Development tax credits, capital allowances, international tax/transfer pricing, employment taxes, accounting and audit or corporate finance specialists.

Why do you do it?

To be honest, I didn’t work my way through school with ambitions to become a Tax Partner. I perhaps fell into that along the way. However, it’s a role that enables me to combine my constant searching for a better way with helping people achieve their ambitions. Overall, it plays to an innate trait within me whereby I am intrigued by the unique qualities and talents of people. I love to work with people to help them to be the best they can be. Also, I love to do what I do at CP, because I’m surrounded by a team that is energised, focused, and inspired by the opportunities that the future brings.

What’s on top of your bucket list?

Some people have a bucket list of things they want to do. My ambitions are simple. I want to see and experience amazing things. However, overall, I want to look back and see that I have made a difference. Made things better for people that I have worked with and met along the way. Through what I accomplish I hope to have inspired others to be the best they can be and I hope to help them achieve their own unique ambitions.